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Basic course · Essentials

AI Product Engineering Essentials

A fast startup start: in 8 weeks from an idea and customer conversations to an AI prototype, a landing page and a first demand test.

€4,450 · PLN 19,450 · 2 months · 240 h of learning

For companies: €3,618 net (PLN 15,813) + 23% VAT

Online · one-to-one · taught in Polish or English · starts on the second Monday of every month.

Apply for the next start →Weekly scope ↓

Applying takes 2 minutes. First a short call and diagnostic, then the agreement — there’s no commitment when you apply.

What you will learn

  • Pick one specific problem and talk to customers — recording the findings that disprove your hypothesis too (weeks 1–2)
  • Design one key scenario and the criteria that tell you the prototype works (week 3)
  • Connect an interface to a model API and check AI-assisted code (week 4)
  • Prepare test examples, AI response checks and data-protection basics (week 5)
  • Show the working prototype to users and record what they do (week 6)
  • Estimate API usage, document risks and measure demand: sign-ups, conversations, purchase intent (weeks 7–8)

Problems you will solve

  • Does this idea have a market — before you spend money building it?Customer conversations and an offer test on a landing page give you evidence — negative too — in the first weeks.
  • How do you show customers and investors something that works in 8 weeks?One scenario instead of a whole product: an AI prototype, user tests and a demo in week 8.
  • What will it cost to run the AI feature?In week 7 you estimate API usage and document limitations before deciding to build further.

Tools and technologies

Product

  • Customer interviews
  • Value proposition
  • Landing page
  • Plausible or PostHog

Code and AI

  • Claude Code · Cursor
  • TypeScript
  • Next.js
  • Anthropic / OpenAI API
  • Zod
  • Vercel

How it differs from the full course

Not included here

  • A full application with accounts, a database and CI/CD — you build a one-scenario prototype.
  • RAG, extended AI evaluation and production monitoring.
  • A launch with first users, pricing, positioning and a sales plan.
  • A capstone defense — you finish with a demonstration and review in week 8.

What you gain

  • An answer on whether the idea has a market in 2 months instead of 5.5.
  • An AI prototype and landing page to show customers and investors.
  • The same rhythm: every week 3 h of one-to-one sessions, 6 h of pair coding and 6 h of mentorship.
  • A lower price — and if you move up to the full course, what you paid counts.

Hours and weekly rhythm

240 h over 8 weeks — about 30 h a week (roughly 6 h each weekday). One-to-one sessions, pair coding on your product and mentorship make up half the week; the rest is recordings, materials, assignments and your own work on the project.

Interactive one-to-one sessions
24 h
~3 h/week · live with your instructor
Pair coding on your product
48 h
~6 h/week · we write the code for your problem together and explain every decision
Mentorship and reviews
48 h
~6 h/week · code, product, decisions
Lesson recordings
24 h
~3 h/week · watch at your own pace
Materials and reading
24 h
~3 h/week · docs and examples
Practical assignments
28 h
~3.5 h/week · assessed against criteria
Project work
44 h
~5.5 h/week · from idea to launch

Instructor chat and materialsAt every stage you have access to a chat with your instructors and to all course materials — recordings, documentation and examples. You don't wait for the next session when you get stuck — we answer in the chat within 1 working day. The materials stay with you after the course, with no time limit.

Stretch tasksFor the ambitious: optional stretch tasks and extensions within the course. They never affect passing — take on as much as fits without overloading yourself.

Prerequisites

No programming experience required — you write code with an AI assistant, and we teach you to read and check it. Entry diagnostic; 30 h per week (about 6 h each weekday).

You need a suitable laptop and a separate budget for AI tools, APIs and hosting — about USD 20–50 a month. Placement is not automatic.

Intended outcomes

  • An AI prototype and a landing page
  • Demand evidence from customer conversations and an offer test
  • A plan for building the product and selling further

Program areas / modules

  • Problem and validation
  • Prototyping and UX
  • Application and API basics
  • AI integration and quality checks
  • User testing and iteration
  • Documentation and demonstration

Weekly stage outline

  1. Week 1

    Problem, user and hypothesis

    Choose a specific problem, set up a repository and a safe AI workflow.

  2. Week 2

    Interviews and problem validation

    Collect interview evidence; test assumptions, including those not confirmed.

  3. Week 3

    Prototype scope and user flow

    Design one scenario and criteria for a working prototype.

  4. Week 4

    Interface, API and first AI integration

    Connect a small interface to an API; verify AI-assisted code.

  5. Week 5

    Data, sources and basic AI tests

    Prepare test examples, response checks and data-protection basics.

  6. Week 6

    Working prototype and user testing

    Show the working flow to users and record observations.

  7. Week 7

    Landing page, demand test and costs

    Launch a landing page with your offer and measure demand: sign-ups, calls, purchase intent. Improve the prototype, estimate API usage and document risks.

  8. Week 8

    Demonstration and final review

    Present the prototype, validation and demand evidence, tests and decisions; discuss next steps.

Final review and certificate

Week 8: demonstrate a working prototype and landing page, problem-validation and demand evidence (including negative findings), basic tests, costs and limitations, and explain your own decisions.

You receive a Certificate of Completion after passing the course's final review. It lists your hours, assessed competencies and project title.

Compare the three courses

The same weekly rhythm and the same support — what differs is the scope and what you finish with. You can start any course from zero.

Basic course · Essentials

AI Product Engineering Essentials

€4,450/ PLN 19,450

2 months · 240 h

3 h one-to-one, 6 h pair coding and 6 h mentorship each week

Who it's for
You want to check quickly whether an idea has a market before investing in building it.
You finish with
An AI prototype, a landing page and demand evidence — or proof the idea needs to change.
Product and sales
Customer interviews, value proposition, an offer test on a landing page.
Engineering and AI
A one-scenario prototype: interface, model API, basic response checks.
How it ends
Demonstration and final review in week 8.

Moving up: within 6 months of finishing Essentials you can join the full course and pay only the difference — €4,450 / PLN 19,450.

Apply →Program

Professional education · new specialism

AI Product Engineering

€8,900/ PLN 38,900

5.5 months · 600 h

3 h one-to-one, 6 h pair coding and 6 h mentorship each week

Who it's for
You want a new specialism and the whole route: from problem to sales.
You finish with
A deployed AI product with first users, pricing, positioning and a sales plan.
Product and sales
Validation, positioning, pricing, unit economics, an acquisition channel, activation.
Engineering and AI
A full application: accounts, database, RAG, tests, CI/CD, monitoring, payments.
How it ends
Review in week 10, launch in week 18, defense in week 20.

Moving up: within 6 months of your defense you can add Advanced weeks 21–30 for the price difference — €5,000 / PLN 21,850.

Apply →Program

Extended course · Advanced

AI Product Engineering Advanced

€13,900/ PLN 60,750

7 months · 900 h

3 h one-to-one, 6 h pair coding and 6 h mentorship each week

Who it's for
You want the full program, then to grow the product after launch: growth, costs and scale.
You finish with
Everything in the full course, plus growth metrics, unit economics and evidence of quality, security and reliability.
Product and sales
Plus: retention and cohorts, a second acquisition channel, LTV/CAC, a growth experiment.
Engineering and AI
Plus: model comparison, AI regressions, threat model, security and load tests, disaster recovery.
How it ends
Defense in week 20 and the Advanced final review in week 30.

The Twój StartUp 10% discount applies only to the full course: €8,010 (PLN 35,010) after eligibility is confirmed. You receive the certificate after passing your course's final review. Terms →

A little clarity

Good questions.
Honest answers.

Choosing a course is a real commitment. Here are a few things worth knowing first.

All frequently asked questions
Which course should I choose?

The basic course (2 months) if you want to test an idea fast: customer conversations, an AI prototype and a demand test. The full course (5.5 months) if you want the whole route from a problem through a product to first sales. The extended course (7 months) if you want to go further: growth, AI costs, security and scale. You can also start with the basic course and move up later, paying only the price difference. You don't have to decide alone — we'll match the course on a call before you enrol.

Do I need to know how to code?

No. You can start any of the three courses from zero — you write code with an AI assistant, and we teach you to read, check and explain it. We set the pace in the entry diagnostic: starting from zero, more time goes to the basics; if you already code, you move on faster to architecture and AI.

How much time does it take?

About 30 hours a week — roughly 6 hours each weekday. The full course is 20 programme weeks in 5.5 months — the 4 spare weeks cover holidays, illness, rescheduled sessions and support after launch. Every week includes 3 h of one-to-one sessions, 6 h of pair coding on your product and 6 h of mentorship; the rest is recordings, materials, assignments and work on your own product. Optional stretch tasks are there for the ambitious — they never affect passing.

How is this different from a bootcamp or an online course?

You don't build a tutorial project. You pick a real problem, test it with people and build your own product — learning each technology when your product needs it. Every week you work one-to-one with a practitioner, and you're assessed on your code, demos and a defense, not quizzes.

When and where are the sessions?

Online, at times agreed with you (CET/CEST): every week 3 h of one-to-one sessions, 6 h of pair coding and 6 h of mentorship — live and as code and product reviews. Between sessions you have an instructor chat and access to the materials. In-person sessions are only for team training.

What language is the program in?

Polish or English — you choose when you enrol.

Before enrolment

Tuition covers one-to-one teaching, pair coding, mentorship, reviews, the certificate and access to the materials with no time limit. AI tool subscriptions, API usage and hosting for your product are paid separately — about USD 20–50 a month.

Enrol →Terms

Enrolment

Enrol on the course

How enrolment works

  1. Send the application form
  2. A short call and entry diagnostic
  3. Choose the course — basic, full or extended — and sign the agreement

Advice before enrolling

On the call we learn your goal and experience — including if you are starting from zero — and match the course and pace. Classes are taught in Polish or English, mainly online.

Twój StartUp discount

Confirmed beneficiaries receive 10% off the full course: €8,900 → €8,010 (PLN 38,900 → PLN 35,010). Status is confirmed before the agreement.

Apply online

On the application page, in a few minutes:

  • choose a program and start date (with the end date),
  • see the full training offer: hours, format, language, gross price and certificate,
  • send your application — also if a company pays or you're applying for co-financing.
Go to the application →